“CeBIT has been a great success for us. It’s the first year that we have exhibited, and it has been well worth the investment. We had three strong business objectives, to educate the Australian market about search engine advertising and help them to start their first Yahoo! Search Marketing account, to generate leads for our business, and to connect with senior business leaders from around the world. In partnership with the CeBIT organisers, we have achieved all three objectives after just two days, so I’m thrilled at the results.
CeBIT has taken the time to understand our business, and has helped us immensely to achieve our objectives. |