Aussie Startup Mijura Increases Workplace Productivity

Mijura is one of the technology startups supported by the NSW government so they could exhibit at CeBIT Australia 2012. The founders Adam Brimo, the 2011 Choice Consumer Activist of the Year and Prashant Varanasi, the 2011 University Medallist in Computer Science launched their PriorityCentre product almost exactly a year ago and were very happy with their CeBIT experience.

Their cloud based PriorityCentre service aims to simplify task management by prioritising an employee’s tasks providing transparency over who is work in which tasks.

The idea was developed out of the founders’ frustration with to-do-lists, sticky notes and large scale project management software that was ‘either too limited or too complex to manage and work in a team’.

Commenting on why they launched Mijura they said:

“We decided to get together and solve a long standing problem that we’d experienced in many workplaces. In many organisations you are working closely with many people although you never really know what everyone is working on. Everyone has their own way of managing their work which isn’t always organised and transparent.

So we developed some software that you access on the internet which manages tasks and meetings in a collaborative way. Each person has a list of all their tasks in the order they have to complete them. The task at the top is the one you are currently working on and a manager can reorder your tasks if your priorities have changed”.

Adam Brimo, Co-founder of Mijura told us that:

CeBIT Australia was a great opportunity to meet and discuss Mijura with managers, consultants and high level executives. The NSW Government booth provided a fantastic location and significant support, which generated a lot of leads for our product. We were busy the entire time, demoing our software to managers, consultants and executives that came by our booth.