Early Bird $44

or $99 during CeBIT week

What...

Three days of discovery …
The peak event for business productivity


Produced by the world’s largest event company, Deutsche Messe Worldwide.

All under one roof, you will find:

    450+ business technology exhibitors
    Seven specialist business conferences Australia’s largest ever Cloud event Australia’s largest ever Big Data event Australia’s largest Public Sector ICT event

    PLUS
    3,000+ technology experts on the showfloor
    Hundreds of theatrette presentations
    Hands-on digital marketing and eCommerce workshops

Why...

CeBIT is a three-day crash course in everything you need to understand about the new wave of digital transformation


CeBIT Australia Exhibiton:
The largest annual business exhibition in Australia, with specialist showfloor areas covering Cloud, data centres, Big Data, communications, financial technology, Security, mobility, Social Media and eGovernment. The biggest gathering of business technology professionals in the country

CeBIT Global Conferences:
Seven powerful conferences, hundreds of experts, and international plenary speakers. These events follow the huge success of CeBIT in Hannover – the biggest business technology show in the world

CeBIT Tech Networking:
CeBIT Australia is where tens of thousands of business technology professionals meet every year.

When & Where...

28-30 May 2013
Sydney Convention & Exhibition Centre, Darling Harbour
Sydney, Australia

Official Partner


Sponsors & supporters

“I would like to extend my support to this important event, and encourage you to participate at CeBIT Australia in 2013. This is an important opportunity to showcase the innovations that are helping to drive the digital economy, and to demonstrate how businesses are thriving in this marketplace.”

“CeBIT Australia is a key international event that promotes trade interests across international markets, particularly in the Asia Pacific region. It highlights how technology brings us closer to our neighbours and makes our economies more interconnected. These important new digital connections are critical to Australia’s regional relationships in the Asian Century.”

“CeBIT Australia has grown to become a key annual technology event in our region and it plays a critical role in showcasing the innovations that help drive productivity across our economy. Sydney and NSW are the natural home of the technology sector in this country, and the NSW Government is proud to be the Official Partner of CeBIT Australia.”

There is no event that brings together business technology experts like a CeBIT. It is the annual meeting place for tens of thousands of specialist – all under one roof. Powered by global event giant Deutsche Messe Worldwide, CeBIT Australia brings new focus to the disruptive technology transforming global business, with hundreds of innovators and thousands of experts present on the showfloor and conference halls. There is no event like it.

What to see & do

You have
half a day

SEE

Harper Reed, CTO Obama for America 2012 Campaign.

Register for the CeBIT Workshops

VISIT

AAPT, Salesforce.com, Google, Fujitsu, Sharp, Sitecore

You have a
Whole day

SEE

Linfox on the Next Generation Supply Chain.

Register for the Global Conferences

VISIT

Samsung, Good Technology, HP, Marketo, Kaspersky, Rittal, 3M, Citrix, iiNet, AirWatch, Epson, Brother, Kerala IT

Announcements

  • 23rd

    APR

    all the fun of the
    technology fair - CeBIT

  • 22rd

    APR

    CeBIT 2013 looms as
    does end of era

  • 8th

    Apr

    Cyber Criminals Could be
    sitting at a desk near you

  • 2nd

    Apr

    NICTA and CSIRO signs
    on as Innovation Partners

  • Read more

 

 

CeBIT Australia Showfloor

The CeBIT showfloor is alive with new ideas and new ways to do business. It includes business products for more than 450 companies, thousands of local experts, hundreds of theatrette presentations and countless hands-on demonstrations. Find the companies and the experts that can help your company survive and thrive.

Learn more
HALL THREE
Featuring the latest innovations industry, government and the research community.
  • Government Technology
  • Research & Development
  • Unified Comms
  • Wireless/Networks
  • Mobility
  • Broadband/Infrastructure
  • eHealth
  • Managed Services
  • Security World
  • Skills
HALL FOUR
Featuring the latest solutions driving, supporting and complementing the cloud eco-system.
  • Big Data/BI
  • Business Process Management
  • CRM & ERP
  • Cloud
  • Consulting
  • Social Enterprise
  • Digital Marketing
HALL FIVE
The foundation of every business: finding the tools to make your business work from the ground up.
  • Hardware
  • Data Centre Technology
  • Racks/Storage
  • Digital Signage
  • International Pavillions
HALL SIX
CeBIT StartUp – the people to look out for. Disruptive forces that drive tomorrow’s innovation.

The Biggest Startup event in Australia featured in Hall 6, this event is cross-pollinated with the 35,000 business visitors that will come through the doors of CeBIT Australia.

Read more about CeBIT Startup

BUDDECOMM
From 28 to 30 May Paul Budde will present in the CeBIT BuddeComm Theatre at the Sydney Convention and Exhibition Centre, Darling Harbour, Sydney in a series of free 15-minute presentations followed by Q&A in Hall 3.

Here are some topics he will be covering over the three day mini-seminar program:

  • The latest developments on the NBN
  • What is next in mobile broadband
  • M2M intelligent societies
  • Key developments in digital productivity
  • The future of the smartphone
  • The unstoppable social media
SALESFORCE.COM at CeBIT
Come and meet the enterprise cloud computing leader, salesforce.com and discover how your company can become a customer company.

Salesforce.com, along with our social and mobile cloud computing partners, will be on hand to demonstrate the future of cloud computing.

BUSINESS TRENDS THEATRE
Hear first hand from solution providers. This year's Business Trends Theatre will have a special focus on Cloud technologies, BI & Big Data, Mobility, Security, M2M and Social Media.
CeBIT Australia provides a series of dynamic on-floor talks which are free to attend for exhibition visitors. Exhibitors are given opportunity to get in front of key decision makers to share their thought leadership, engage with their customers and key prospects and showcase their latest solutions. A full program will be available closer to the event.
BANK OF THE FUTURE
A first at CeBIT Australia – a spot light on the Bank of the Future.

Mobility and ubiquitous connectivity are having a transformative effect across all industries. But nowhere is this impact more profound than the financial sector. At the heart of the digital economy are financial systems, and sweeping technology changes that have enabled the movement of money – from efficient micro-transactions to global trades. Information technology has radically changed the way customers interact with financial institutions, and has made the financial services market more competitive than ever before.

CeBIT Australia 2013 has designated an area of its showfloor area to the Bank of the Future – everything your company needs to understand about money transactions in the new economy to remain competitive.

SOCIAL MEDIA
Social Media Command Centre, powered by the Salesforce Marketing Cloud

Stationed on the showfloor at CeBIT Australia, the CeBIT Social Media Command Centre keeps an all-knowing eye on social conversations happening around the show. A wall of LCDs showcase a live feed of recent tweets, popular locations on Foursquare, social media updates from influencers, and interesting factoids and insights about the people behind the social data.

A team of community managers man a desk of computers outfitted with access to Salesforce's Marketing Cloud. The crew serve as the official voice of the CeBIT account, they're listening, actively retweeting attendees, scouring for people in need of assistance or information about the show and publishing content to improve the overall attendee experience.

Come and talk to the agents and see how its done, the experience at CeBIT this year, extends well beyond the dates and walls of the conference.

Featured Exhibitors

CeBIT Global Conferences

Harper Reed is the rock-star geek at the vortex of the creation of the vast Obama for America 2012 digital operation. He is just one in a huge line-up of high-profile international and local expert speakers in the CeBIT Global Conferences program. These are the people using smart technology to transform businesses. With a focus on successful case studies, these events explore critical areas of business productivity

Learn more

Financial Tech Conference

29th May 2013

Drawing on global financial expertise from our banking forum in Europe and supported by NORD/LB in Germany, Financial Tech @ CeBIT 2013 will deliver the leading industry event for Asia Pacific.
Book Now

The vast resources of the financial services sector will not shelter its bigger players from a wave of new disruptive technologies that blur the lines between bank and non-bank providers of financial services. The changes in the sector are dramatic.

From Cloud services and Big Data analytics, to security, mobility and next-generation payment platforms, this conference is a one-day entrée to the most pressing technology issues facing the sector. Speakers include Obama for America CTO Harper Reed, NAB’s Chief of Technology Strategy Denis Curran, and DBS Bank CIO Steve Monaghan.

Sydney serves as an important financial hub for the Asia Pacific region and CeBIT Australia is where the financial sector gathers to discuss its digital technology future.

Read more about Financial Tech conference

WebForward Workshops

30th May 2013

How are your online and social marketing campaigns? WebForward @
CeBIT 2013 returns due to popular demand with 3 workshops.

The WebForward workshops will cover key issues for getting the most out of social marketing, whether you’re tasked with driving organic traffic, managing paid campaigns, or stewarding your company’s brand with online reputation management and customer service. Furthermore, it will address the challenges associated with mobile marketing and how to use analytics to progress your campaigns.

Read more about the WebForward Workshops

BI & Big Data Conference

30th May 2013

Making better decisions, faster. That is the promise. Big Data is good old-fashioned Business Intelligence, but using vastly greater volumes of data, bigger varieties of data sources, and at a much higher speed. Deutsche Messe Worldwide brings together global expertise gathered from the recent CeBIT and Hannover Messe events in Europe.

Like all CeBIT Global Conference events, BI &qmp; Big Data focuses entirely on commercial realities rather than technology hype. And there is no more heavily hyped new business frontier than Big Data. Bringing it back to earth are the frontline data warriors who have successfully used Big Data to improve commercial and business outcomes. Speakers include Obama for America 2012 Chief Data Scientist Rayid Ghani, American Express Head of Global Marketing Development Jeff Evans, and Echo Entertainment Group CTO Rob James.

If you are looking to unearth new opportunities through the better application of the data you have available, BI & Big Data will help you achieve that.

Read more about BI & Big Data conference

Read more about BI & Big Data Workshops

Cloud Conference

29th May 2013

Better services at lower cost. This has been the Cloud service promise for the past five years. But for a no-brainer decision, there are a lot of issues related to reconfiguring to the Cloud to extract maximum value from its promise. The Cloud Conference at CeBIT Australia focuses on the real-world issues that businesses need to understand.

Massively scalable Cloud services have transformed the business technology landscape over the past several years. Its accelerated adoption in the past 12 months has made the adoption and integration of Cloud-based services at some level a fundamental business requirement, rather than an option to investigate later. The CeBIT Conference includes international luminaries including Obama for America 2012 CTO Harper Reed, as well sophisticated local user case studies from Mi9/ninemsn CTO Damian Cronan and the ANZ’s CTO Patrick Maes.

The CeBIT Cloud Conference is not a trip down Hyperbole Lane. It focuses on the commercial and the practical. It is tailored to undercover the best strategies for implementing and integrating Cloud services into your business, exposing the significant challenges, not just the blue-sky opportunities.

Read more about Cloud conference

Read more about Cloud Workshops

Enterprise Mobility Conference

30th May 2013

The great myth about mobility is that powerful new smartphone devices have made workforces more effective and efficient. But mobility is far more than the device. The great improvement in Enterprise Mobility is at the back-end, the systems that extends the power of the organisation to its outer limits.

CeBIT’s Enterprise Mobility conference focuses on integration issues, and on maximising return on investment.
Mobility offers huge efficiency improvements, but adds new layers of complexity to the technology management of an organisation. The payoff can be huge, but it can be hard! CeBIT Global Conferences draws together global expertise that was convened at its European event in Hannover to curate an Enterprise Mobility conference that cuts through the consumer fluff that so often dominates discussion of mobility issues. This event is about positive business outcomes.

Hear real-life business stories from Tier One speakers like JP Morgan Client Technology Management Director William Fraser, Australian National University CIO Peter Nikoletatos on security, or Toyota Australia’s Service Delivery Corporate Manager Ellis Brover.

Read more about Enterprise Mobility conference

Read more about Enterprise Mobility Workshop

Supply Chain & Logistics Conference

28th May 2013

Deutsche Messe Worldwide's heritage gives CeBIT an edge in producing events for the supply chain

Germany is the largest provider of transportation and logistics services in the world. The Supply Chain and Logistics Conference at CeBIT gets to the business heart of improving efficiencies and driving costs out of the supply and delivery chain.

More than any other, the supply chain and logistics sector is a hotbed of innovation. Every sale that moves from a bricks-and-mortar retail business to the internet has to be packaged and delivered in a timely fashion - meaning the logistics business is both booming and searching for efficiencies.

Read more about Supply Chain & Logistics conference

Read more about Supply Chain & Logistics Workshops

CeBIT StartUp

28 - 30 May 2013

It’s not just Australia’s largest ever startup event – It’s an engagement event.Entrepreneurs – Disruptors – Innovators – Investors – Corporate/End Users – Policy Makers

The biggest Startup event in Australia covering the following areas:

  • > IT, Internet & eLearning
  • > Mobile
  • > Entertainment/Consumer
  • > Financial & Banking Technology
  • > Transportation, Fulfilment and Logistics
  • > CleanTech, Clean Energy & Sustainability
  • > Food Technology & Agriculture
  • > Medical & BioTech
  • > Mining & Resources

Read more about CeBIT Startup

Cyber Security Conference

28th May 2013

Following the strong interest in the Cyber Security Conference at CeBIT Hannover, Deutsche Messe Worldwide has brought the event to CeBIT Australia.

With a line-up of real-world security case studies from end-user organisations, the Cyber Security Conference focuses on the practical considerations of business risk, cost and reward.

There has never been a more important time to talk about cyber security. The digital economy has transformed the way we do business. But it has also transformed business risk. If you are in business today, you need to understand what those risks are, and how they can be mitigated. Big Data, Cloud services, mobility and ubiquitous connectivity are an opportunity that needs to be managed. The Cyber Security Conference at CeBIT Australia is the most important digital security sector event that will be held in Australia this year.

Read more about Cyber Security conference

Read more about Cyber Security Workshop

eGovernment Conference

29th May 2013

Join leading figures to discuss the latest thinking and practical roadmaps for effective digital engagement, collaboration, and redesign to meet citizen and community needs.

Moving beyond efficiency gains, eGovernment is advancing towards increased public sector productivity and progress in digital visibility. Embracing innovation is the key in promoting the efficient use of Cloud, social media and mobility solutions for relevant Government service delivery.

Data is now key to driving this change, and making best use of Government data is critical to ensure better efficiencies and improved Government service delivery. eGovernment @ CeBIT 2013 will bring together leaders from all levels of Government to discuss future service delivery and how technology is shaping this change.

Read more about eGovernment conference

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